The most exciting thing about starting and owning your own business is Freedom. Freedom from someone else, telling us what time to check in, what to do, when to do it, and how much we will get paid. Being an entrepreneur is Freedom, however; it takes a lot of work to get to a place where we really feel that Freedom since we put so much time, sweat and energy into making our business what we want it to be.
One of the biggest benefits of owning your own business is the lessons you learn. I have found the hardest and most challenging ones pack the best punch and education. As a business owner I am always open to the possibility of adding on to my business if it is something I have great passion for or is a product I love or it adds value to my customers needs. It doesn’t always fit my business model but if I want to be involved I find a way.
We started this company with our own money. No loans, no credit cards and no investors. We keep our overhead low because we don’t need to spend unnecessary money. I have witnessed some new business owners who go out and rent office space they don’t need, with money they don’t have. Hire employees they don’t need and can’t afford because they think it makes them look legitimate. Most of today’s entrepreneurs are smart. They work out of their home office, have a PO Box or other mailing address and keep everything simple.
If you are on Facebook, Twitter or involved in any kind of social media marketing you know “Coaching” has become a booming business. There is a coach for anything and everything you can think of. Some write these enormously long and boring landing page speeches on why they are the greatest and why paying them $10,000 will change your life.
If you ignore your marriage/partnership and deal with it on an as needed basis what would happen? The communication fades, you start separating more pieces of yourself from that other person and eventually the relationship gets sick and needs a lot of work to make it survive.
Remember when you were a kid and you would see your older siblings get in trouble? So you learned how to not get caught or in trouble, by doing the opposite of what they did.
In business it is similar. What are your competitors doing? Have you been watching and looking for ideas? Emulating someone is annoying to them and makes you lack originality to your audience. Now think back to high school.